DC4MS

Bombardier Announces a Strategic Marketing Agreement With Ultimate Resort Luxury Destination Club

DALLAS, May 8 /CNW/ -- Bombardier Flexjet, the fractional business jet ownership program of Bombardier Aerospace, and Bombardier Skyjet, the pioneer service for online booking of privately chartered business jets and provider of the Skyjet Card, today announced a strategic marketing agreement in which Ultimate Resort has been named the "Official Destination Club" of Bombardier, and Bombardier has been named the "Official Private Jet Partner" of Ultimate Resort.

Bombardier will offer Ultimate Resort Members special incentives for purchasing charter flights and jet cards through Skyjet, Flexjet 25 Jet Cards(*), and Flexjet fractional interests. Bombardier's owners and customers will be offered preferred discounts on Ultimate Resort club memberships, as well as other club membership benefits. The two companies will promote these special offers through their respective marketing channels.

Ultimate Resort members are affluent and well-seasoned travelers who vacation with both family and friends, and often use private aviation to reach the Club's growing portfolio of luxurious vacation homes and exclusive affiliated hotels located in over 100 global destinations. Bombardier, the manufacturer of legendary Learjet and Challenger private jet aircraft, is a world leader in aircraft manufacturing whose clients are avid users of private air travel for both business and leisure, making this a natural partnership between the two companies.

"Bombardier is the leading brand in the private aviation business, and we are thrilled to be working with such a fine company," said Jim Tousignant, CEO of Ultimate Resort. "Learjet and Challenger are names that are synonymous with the very best in private jet travel, and we are looking forward to offering our club Members preferred access to these exceptional aircraft through our marketing agreement with Skyjet and Flexjet. We know our Members will love the Bombardier experience as much as they love our Club."

"Ultimate Resort has truly set the bar for luxury travel and offers spectacular vacation getaways. With this new partnership, Flexjet fractional jet owners and Skyjet customers can enjoy the highest quality travel experience starting the moment they board one of our world-class Bombardier jets, continuing through their stay at Ultimate Resort," said Michael McQuay, President, Bombardier Flexjet. "Whether they are traveling for business or
pleasure, our owners appreciate the flawless service for which Flexjet is known, and we trust their time spent at Ultimate Resort will also exceed their expectations."

(*) Flexjet 25 Jet Card flights operated by Jet Solutions, LLC

About Bombardier Flexjet
Established in 1995 and based in Richardson, Texas, Bombardier Flexjet offers a turnkey program allowing individuals or companies to purchase a share in a Bombardier jet at a fraction of the full ownership cost. Flexjet owners select the aircraft type that best fits their needs, determine the number of hours per year they expect to fly, and purchase shares starting at 1/16th (equal to 50 hours of flying).

Owners pay predictable monthly management and usage fees, while Flexjet manages aircraft maintenance, flight crews, hangars, fuel and insurance on their behalf. Flexjet fields an exclusive family of Bombardier business jets, including the Learjet 40 XR, Learjet 45 XR, Learjet 60 XR, Challenger 300 and newly redesigned Challenger 605 business jets. The Flexjet One program is an aircraft management service providing owners who purchase a whole Bombardier aircraft access to Flexjet's entire fractional fleet, cost savings and a simple, worry-free solution to aircraft ownership. The Flexjet 25 jet card program, operated by Jet Solutions LLC, provides travel-by-the-hour on the Flexjet 25 fleet of Bombardier aircraft.

About Bombardier Skyjet
Based near Dallas in Richardson, Texas, Skyjet was founded in 1997 and acquired by Bombardier in 2000. Skyjet pioneered real-time, on-line booking of privately chartered business jets and today is a leader in a broad range of private aviation solutions for its own customers and other Bombardier divisions. Skyjet serves customers as their needs for business jet travel grow, from individual, on-demand trips arranged through a quality network of charter operators, to its flagship Skyjet Card. Skyjet also offers the Flexjet 25 jet card, operated by Jet Solutions LLC, and is uniquely positioned to assist customers who wish to move into Flexjet fractional ownership and even whole aircraft ownership within the Bombardier family of products and services. For more information or to book a trip, call 888-2-SKYJET or visit http://www.skyjet.com.

About Bombardier
A world-leading manufacturer of innovative transportation solutions, from commercial aircraft and business jets to rail transportation equipment, systems and services, Bombardier Inc. is a global corporation headquartered in Canada. Its revenues for the fiscal year ended Jan. 31, 2008, were $17.5 billion US, and its shares are traded on the Toronto Stock Exchange (BBD). Bombardier is listed as an index component to the Dow Jones Sustainability World and North America indexes. News and information are available at Bombardier.

Bombardier, Flexjet, Flexjet 25, Skyjet, Learjet and Challenger are either registered or unregistered trademarks of Bombardier Inc. or its subsidiaries.

For further information:
Erin Portman, +1-512-448-0502, Erin.Portman@TeamOne-Usa.com, for Bombardier Flexjet
Lauren Keyson, Director of Communications of Ultimate Resort, +1-917-331-3143, Lauren.Keyson@UltimateResort.com

Web Sites:
http://www.skyjet.com
Bombardier
Ultimate Resort Luxury Destination Club